Turning regulatory constraints into a performance driver
Company: Kersia
Sector: Food industry – biosecurity and food safety
Support: Reduction, reuse and recycling (3R), data structuring, compliance and eco-design
context
A food industry undergoing transformation
A global player in biosecurity and food safety, Kersia develops products designed to ensure health and safety throughout the food supply chain. Its packaging must meet particularly stringent technical requirements: mechanical strength, leak-tightness, barrier properties, hazardous-product labelling and transport approvals.
In this context, making packaging more circular represents both a major technical challenge and a regulatory necessity.
We were not simply looking for an eco-organisation. We wanted a genuine partner capable of supporting us throughout this complex transformation.
Laurent Saquet, Supply Chain Manager, Kersia
The need: structuring a packaging approach internationally
Kersia had to address two challenges at the same time.
First, the technical challenge. Kersia’s packaging contains hazardous products, which means it is subject to very strict approval, labelling and transport requirements. These constraints make it difficult to use recycled content, limit reuse opportunities and complicate sorting as part of end-of-life management. Recycling streams suited to this specific packaging are still relatively underdeveloped in France.
Second, the organisational challenge. Kersia operates internationally, with complex packaging flows, multiple teams and dispersed data. The company did not have a consolidated view of its packaging: it knew neither the exact volumes placed on the market nor the priority actions needed to make progress towards greater circularity.
Faced with this situation, Kersia needed structured support: not simply an eco-organisation that collects eco-contributions, but a partner capable of understanding its technical constraints, organising its data and working with it to build an operational roadmap.
Twiice’s support: from regulation to action
Twiice’s support was structured in two stages.
Structure before acting
Before taking any operational action, Twiice supported Kersia with an in-depth review: comprehensive mapping of packaging flows across the group, analysis of the regulatory obligations applying to each type of packaging, validation of data on packaging placed on the market, and identification of action priorities. For the first time, this preliminary work gave Kersia a clear, consolidated view of its professional packaging.
Act on all three levers
Recycling
Identification of elements that interfere with the sorting and recycling of technical packaging. Identification of solutions suited to the specific constraints of hazardous products: preparation protocols, dedicated recycling streams and work with Twiice’s partner recyclers.
Reduction
Support with an eco-design approach in direct collaboration with packaging manufacturers. Objective: reduce packaging weight and volume without compromising technical performance or approvals.
Reuse
Feasibility study for packaging that could be reused. Development of refill systems for certain products where safety and traceability requirements allow.
Throughout the process, Twiice mobilised its network of industrial companies, packaging manufacturers, recyclers and operators to develop practical, scalable solutions, drawing on lessons from its 30 pilot projects conducted since 2019.
Results and next steps
This collaboration now gives Kersia a clear view of its packaging and enables it to structure its strategy progressively. The initial work has improved data reliability, identified the main opportunities for improvement and established priorities for recycling, reuse and eco-design.
The work continues through the testing and progressive deployment of operational solutions, in collaboration with stakeholders across the value chain. The objective is to turn this early progress into practical action that can be deployed at scale.
A transformation built collectively
To better understand the challenges of the EPR scheme for professional packaging (EPRO) and discover how Twiice is supporting Kersia, watch the testimonial from Laurent Saquet, Supply Chain Manager at Kersia, and the Twiice teams, filmed at the company’s site in Vaas.
What particularly stood out to me was Twiice’s commitment and transparency. We genuinely moved beyond a customer-supplier relationship to build a partnership, which enabled us to make much more effective progress throughout the EPR project.
Laurent Saquet, Supply Chain Manager, Kersia